Senior Sales Development Representative
We usually respond within two weeks
Who we are:
At parcelLab, we’re reshaping how the world’s leading brands manage the post-purchase experience. Our Post-Purchase Customer Experience platform helps companies like New Look, John Lewis, Hotel Chocolat, AllSaints and others turn operational complexity into powerful customer moments, driving loyalty, retention, and revenue.
We’re currently looking for driven, curious, and customer-obsessed people to join our journey in the UK.
The Role:
As a Senior Sales Development Representative, you’ll go beyond lead generation. You’ll act as a true pipeline partner - sourcing, qualifying, and strategically nurturing opportunities. You’ll be part of a high-impact team focused on creating pipeline across key industries including Retail, Ecommerce, Consumer Electronics, Beauty, and beyond.
This is a hybrid role that blends outbound execution, inbound qualification, campaign development, and team leadership. You’ll be trusted to think outside the box, lead by example, and bring fresh energy to our prospecting engine.
What you’ll do:
- Promote parcelLab’s solutions through persistent, timely, and personalised outreach across email, phone, social media, and video
- Own your territory’s top-of-funnel motion: sourcing and qualifying high-potential leads
- Conduct in-depth discovery calls and provide actionable insights to ensure strong AE handoffs
- Exceed monthly and quarterly targets for meetings booked and qualified opportunities created
- Research accounts and identify additional contacts through structured and creative outreach
- Nurture leads over time with targeted messaging to ensure parcelLab stays top of mind
- Partner closely with Regional Sales Leads and Account Executives to build pipeline in strategic accounts
- Support new logo acquisition by developing outreach strategies and executing cross-channel campaigns
- Handle inbound leads that fall outside our core ICP - qualify and redirect as needed
- Attend industry and marketing events to represent parcelLab and generate pipeline
- Maintain detailed and accurate activity in Salesforce and other sales tools
What we’re looking for:
- 2+ years in a B2B SaaS SDR or BDR role, with proven success in outbound pipeline creation
- Comfortable reaching out to C-Level executives and navigating complex sales cycles
- You’re fearless on the phone, confident with video and voice notes, and proactive in your outreach
- Strong discovery skills and the ability to connect pain points with parcelLab’s value
- Collaborative mindset - able to work closely with AEs, Marketing, and RevOps
- Experience using Salesforce, Sales Engagement Platforms, LinkedIn Sales Navigator, and other sales tech
- Natural curiosity and strong commercial awareness
- Located in the UK, with a strong preference for London
- Please send a maximum 1 minute video pitch on why you are the SDR we are looking for to "Asher Fingerhut & Kowsar Nouzari" as part of the application process. Individuals who do not do this step with be disqualified. Our emails are Asher@parcellab.com and kowsar.nouzari@parcellab.com
Bonus Points:
- Experience selling to Retail, Ecommerce, Logistics, or MarTech buyers
- Experience working in a high-growth, remote-first SaaS environment
- Strong presentation skills and confidence building tailored sales collateral
- Familiarity with handling and qualifying non-ICP inbound leads
Why join parcelLab:
- You’ll join a passionate and collaborative global sales team with plenty of room to grow
- Competitive salary + commission + benefits
- Exposure to high-growth accounts and verticals
- A culture that values creativity, experimentation, and ownership
- Department
- Sales & Business Development
- Role
- Sales Development Representative EMEA
- Locations
- London Office & UK remote
- Remote status
- Fully Remote

About parcelLab
We bring people and brands closer together by closing the experience gap post-sales and beyond, transforming operational complexity into opportunities to outperform for 550+ brands worldwide, including IKEA, Bose, Puma, Lidl, Farfetch and Nespresso.
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